ABOUT US

Linda Lively is the founder, President and Chief Executive Officer of American Medical Accounting and Consulting (AMAC^®), incorporated in 1983. AMAC^® provides billing, training and consulting services for hospital based radiation oncology physicians, hospital departments and freestanding centers nationwide.

Linda's background spans over three decades of comprehensive accounts receivable management and training including ICD9/ICD10/CPT4 coding and compliance and the direction of the revenue cycle process including benchmarking, managed care negotiations, and physician/third payer liaison.

Linda is a frequent author and speaker on the subject of radiation oncology coding and compliance and is an AHIMA approved trainer for ICD-10-CM and ICD-10-PCS.

Linda and AMAC^® have facilitated the development of negotiation strategies with third-party payers across the country and serve as a resource for a diverse clientele of medical groups, vendors, facilities, universities, clinics, hospitals and third-party payers. AMAC^® represents a client base of more than 1000 healthcare organizations nationwide.

---

Education

University of Florida: A.A. Journalism
Georgia State University: B.S. in Biology
Mercer University: M.H.A. – Masters of Science Healthcare Policy and Administration

---

Certifications

RCC – Radiology Certified Coder: Radiology Business Management Association (RBMA)
CCS-P - American Health Information Management Association (AHIMA): Certified Coding Specialist;
ICD10 CM / ICD10 PCS Approved Trainer
CHBME- Healthcare Business Management Association (HBMA): Certified Healthcare Billing and Management Executive
ROCC^® - Radiation Oncology Certified Coder

---

Memberships

American Academy of Professional Coders (AAPC)
American College of Healthcare Executives (ACHE)
American Health Information Management Association (AHIMA)
American Society for Therapeutic Radiology and Oncology (ASTRO)
Healthcare Business Management Association (HBMA)
Healthcare Compliance Association (HCCA)
Healthcare Financial Management Association (HFMA
Medical Group Management Association (MGMA)
Radiology Business Management Association (RBMA)
Society for Radiation Oncology Administrators (SROA)
The Southern Association of Therapeutic Radiation Oncology (SATRO)

James E. Hugh III, MHA, CHBME, ROCC^®, serves as Senior Vice President of American Medical Accounting and Consulting, Inc. (AMAC^®). AMAC^® handles all issues regarding documentation, EHR, compliance, coding, reimbursement and provides full service billing and claims processing services, practice management, training for clinical, administrative and coding staff, reporting for reimbursement projections to standard Roadmaps^™, medical record review and consulting in radiation oncology and medical oncology.

Our national reputation has facilitated the development of negotiation strategies with third-party payors across the country. As a resource for medical groups, vendors, investment bankers, facilities, universities, clinics, hospitals, freestanding centers and third-party payors, James and AMAC^® now represent a client base of more than 1,000 healthcare organizations nationwide. Jim has cultivated relationships with medical directors, federal executives, regulators and administrators for a variety of local and national managed care organizations. He is highly regarded as a leading industry authority on reimbursement issues for radiation therapy.

He has been professionally involved with billing and coding for radiation oncology for over 27 years. He has published 30+ articles and books concerning billing and coding. In addition to his publications, he has given hundreds of talks.

---

Education

University of South Florida : Bachelor of Arts
Mercer University : M.S. in Healthcare Policy & Administration

---

Certifications

CHBME – Certified Healthcare Billing and Management Executive
ROCC^® Radiation Oncology Certified Coder

---

Memberships

American Society for Therapeutic Radiology and Oncology (ASTRO)
Society for Radiation Oncology Administrators (SROA)
Association of Freestanding Radiation Oncology Centers (AFROC)
American Brachytherapy Society (ABS)
Association for Community Cancer Centers (ACCC)
Healthcare Business Management Association (HBMA)
Healthcare Financial Management Association (HFMA)
The Southern Association of Therapeutic Radiation Oncology (SATRO)
Medical Group Management Association (MGMA)
American Academy of Professional Coders (AAPC)